Monday, June 16, 2014

Because It's the Cup...The World Cup

To be straight up and honest, I'm a total fair weathered soccer fan. I'm American and don't really understand the technicalities of the sport. I root for my teams based on who has the best chestnut quiff and most Beckham like tattoos (Hey Claudio Marachisio!). So with this year's much hyped World Cup, I decided to cease the moment, get into the festivities as much as possible, and try to figure out what's happening. That said, here are some World Cup ads that I do understand the passion behind:

"Nike Football: The Last Game"
Playing on the heart and love of the game, this Nike ad features an animation of some of the biggest World Cup players having to overcome the competition against perfectly constructed robots. As the commercials encourages, "there's no greater danger than playing it safe."


"Kia: Futbol vs Football"
Because it really does make absolute zero sense that we don't refer to soccer as football. So with the help of Brazilian supermodel Adriana Lima, we can all overcome the language barrier and understand why other countries are simply doing everything better.


"McDonalds: Gol!"
Everyone loves kicking the ball around. Little nuggets in the street training to be the next Cristiano Ronaldo, girls out clubbing in high heels...everyone loves it and is just really talented, capish? With this ad and it's GOL! app (yes I've used it), McDonalds really is acing their World Cup marketing.


"Adidas: The Game Never Ends"
It would be kind of sacrilegious to be talking soccer/football without mentioning Becks, no? In this ad, both present and past players come together for a playful match in the legend's home. Nostalgia factor: priceless.


"ESPN: I Believe"
And last but certainly not least, ESPN enlists some familiar famous American faces for a little patriotic encouragement. Who can resist a lovable underdog? 



Tuesday, June 3, 2014

Getting Fit With lulu!

I've never been a huge workout lover. The machines tend to bore me after a while, the attire always seems borderline tacky for the most part, and being out in public without a proper dosage of foundation is overrated. However, after developing a Zumba obsession, I gave a little more thinking to this workout thing and found that whole positive "love and light." That light was particularly found in the form of lululemon pink neon workout gear. And with warmer weather finally here, what better way to celebrate than with comfortable and fitting gym/lounge wear. (Spoiler: nothing)

The Essentials

Matchy Matchy
Seeing as I'm not a floral lover, I shocked myself with this little number. The chic, yet subtle design on the bottoms drew me in to a not so typical workout design. The matching shirt (props to my mama for finding) manages to somehow jazz up an outfit I will predominantly sweat in. And with the tight and body hugging crop pants, these lululemons are as close as I'll ever get to knowing how Beyonce must feel when showing off her assets.

Something Blue
It's not possible for me to shop without picking out a piece in my favorite color - blue. For a while, I was obsessed with finding a signature lulu tank with the built in sports bra and side cut out. The color this tank came in was an amazing added bonus!

Think Pink
The shirt that started my love. This long sleeve piece was perfect during the winter, working out or hanging around. Accommodating everything from the sleeves accenting vibrant nails (or just for your hands to hang through, whichever) to the built in "vents" for sweating. I still don't really understand how or why this shirt has so much going for it but I can verify it's working and it's perfect!